Chile Archives

Mar29
Good Translations: Concha y Toro Wines
I turn today to one of my favorite countries--Chile--to praise a truly admirable bilingual website: that of the Concha y Toro Wineries.   And I don't even drink wine.
Mar14
Bad Translations - VisitChile
When crossing the cultural divide, enlist a guide from the target culture.  VisitChile has done themselves a disservice by publishing, for the world to see, evidence that they aren't prepared to deal well with English-speaking tourists. Continue Reading
Jan27
Good Translation? Chile's ZOFRI
There's a duty-free zone in northern Chile called the Zona Franca de IquiqueI've checked out the English version of their site, and I'm not sure if it's a good translation or a bad one.  The overall impression of the site, in English, is that there are few if any errors in spelling or grammar, but that it is so awkwardly constructed as to be disturbing.  Continue Reading
 


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